Search Engine Ranking Reports 

• How well is your site doing in the search engines right now?

• Do you want to keep an eye on how well it's holding its position month to month?

• Want some feedback on what you might need to do if the position changes?

We offer a range of SEO report services to help you keep on top of how your site is performing and give you pointers on how to keep it performing:

Want a snapshot of your sites's current position, and get a FREE no-strings SEO audit for your site?
Simply click the link at the bottom of the page...

SEO Watch Report Service

If you are serious about your online marketing, tracking your performance in the search engines is a MUST. Our highly cost-effective SEO Watch services allow you to keep track of your performance in the major search engines.

Once you subscribe we will check the position of your website monthly* for up to 50 of your main key phrases. Detailed reports can be viewed online, including:

  • Detailed rankings per keyword including changes
  • Historical position trend graphs
  • Cached SERPS page data so you can check what search engine users are seeing
  • Tracking of competitor rankings
  • Detailed backlink reporting

Your website will also be checked for uptime every 4 hours and you will receive email alerts if the site does not respond in a timely fashion.

SEO Watch PLUS Reporting Service

As the name suggests, our SEO Watch PLUS is much more than just position reporting, and additionally provides a suite of reporting and site audit tools suitable for those who want to go more 'hands-on' with their online marketing. As well as the ranking and position tools, reporting can cover:

  • Site health: technical errors, identifying broken links
  • Social marketing engagement
  • On-page SEO issues
  • Landing page optimisation tools
  • Detailed backlink analysis tools
  • A handy SEO checklist and the ability to create your own tasklist
  • Logging tools to help you mark 'events' and changes and their effects on your search engine results

Added to this, we are available to provide detailed advice and support as and when needed, or indeed handle your entire SEO effort if you'd prefer!

* SEO Watch services start from as little as £23.30 per month! Additional fees apply for more frequent reporting intervals, or ad-hoc reports.

Full SEO Audit Report

Need a detailed audit of your site? We can carry out a full audit of your web site from an SEO perspective. You will receive a detailed technical and SEO report and current visibility report, including details of the actions you should take to improve search engine performance.

Costs for full audit reports vary from site to site, so please contact us for a quote.

*SEO Watch Plus is a reporting programme, and does not include initial SEO consultancy - if you need a full package of initial SEO and ongoing maintenance, talk to us about our competitive package of services.

Our Search Engine Optimisation - SEO Services

We provide a full range of search engine optimisation services, from pre-site-build audits to ongoing SEO maintenance programmes.

Site Audits

A full SEO audit covers all aspects of your web site's performance in the search engines:

• Keyword research
• Benchmarking
• Technical audit
• Content / keyword matching
• Keyword targeting

At the end of the audit you will get a detailed report of  how well your site is performing and  how it can be improved.

Full Search Engine Optimisation Programme

This  takes the SEO of your site beyond the initial audit, as we will then carry out the page optimisation of the key pages - redrafting copy and tags ready for you to load.

Following this we will carry out regular visibility reports and make any necessary adjustments on an ongoing basis.

Contact us now to see how we can help your site perform in the search engines.

Find out about our SEO Visibility Reporting Services

DVisions commitment to ethical search engine optimisation practices

DVisions is fully committed to adhering to the best practices of search engine optimisation. We do not employ techniques which will bring both ourselves and our clients into disrepute, but focus upon best practice, adhering to the guidelines set by the search engines.

Some individuals and organisations still recommend and employ optimisation techniques which are intended to mislead, or "spam", the search engines.

The search engines continue to refine their algorithms to identify practices which are intended to distort the relevancy of their results, and although some of these spamming techniques may work in the short term, over time they are identified, and the offending sites either penalised or blacklisted.

Common spamming techniques can include:

• Use of hidden text
• Invisible graphics
• Keyword "stuffing"
• Mirror sites with duplicate content
• Cloaking
• Content switching
• Hidden content
• Link spamming

Such techniques may work in the short term, but the search engines continually adjust their algorithms to eliminate sites using these methods. The approach taken by DVisions is proven to work over time - because the SEO methods we use are "white hat", sites that we work on are less likely to suffer through algorithm changes, and should show consistently good rankings.

If you are concerned that your site might be employing or is affected by any of the dubious techniques listed above, please feel free to contact us to discuss your concerns - we are always happy to talk to you.

So why use a professional SEO consultancy like DVisions?

Our experience and knowledge is probably the best reason of all!  The search engine industry is highly dynamic, and all the major search engines are constantly fighting a battle to improve the relevance of their search results for their users and filter out sites which don't add value to their results.

So each time the search engines modify technology or indexing algorithms, rankings change as web sites dance to the new tune, and a professional search engine optimisation company like DVisions will be following and adapting their techniques to those changes.

Although the same basic principles will hold good, some sites will be better suited to the music and dance on higher, others will take a bow.

At DVisions our continuing experience helps us read these subtle (and often not so subtle) movements in the game, and not through black magic or trickery, but through understanding and attention to detail, help our clients adapt and maintain ranking and visibility.

But why should you use DVisions instead of another search engine optimisation firm?

One reason might be that we are firmly committed to following ethical "white hat" SEO practices; another that we have a strong track record of performance. Whatever your reasons, you can be assured that you will receive a wholly professional SEO service from us.

When considering your choices, you also might want to take a look at the notes on search engine optimisation firms published by Google, almost certainly the best authority. Incidentally we do put ourselves in the category of "providing useful services"!

Google - How to Hire an SEO

Our approach to Search Engine Optimisation (SEO) projects

Although we do have some standard SEO services, generally our programmes of search engine optimisation work are tailored specifically to your needs, and as such there is no completely standard approach. However, this is a basic guide as to the methodology of the majority of SEO projects carried out by us.

Generally we break the project down into two broad phases:

Phase 1 SEO – Initial Site and Page Optimisation

It is important to remember that search engines index and present results at page, rather than site, level, so the overall objective is ensure that all pages within specific sections of the site are indexed by the search engines, and reflect the actual search terms that individuals use to find information.

Therefore our starting point for an SEO project is to conduct a keyword analysis of all the primary and variant key terms used by searchers relating to the information and services available through the site. This is an important step because people do not always search using the generalised terms that might be expected, but often search in very specific ways relating to their particular query. This allows us to identify “topical patterns” in the way searchers behave, as well as generating a list of the wider range of search terms applicable to the site.

This gives us the data to perform two important tasks. The first is to conduct a detailed benchmark visibility check on how the site is actually performing against the broad range of identified key terms. The second is to map these key terms against the existing site structure and page content and look for any discrepancies.

Using this data we are able to examine the site in depth to identify any apparent weaknesses in the way the site is linked or structured that might be inhibiting performance in the search engines.

We then review the content of key pages of the site to ensure that individual pages are created in the optimal way, and that keywords are being used in an appropriate manner in the key elements and page copy.

The findings of these various pieces of analysis are used to create a prioritised plan of actions that need be taken to improve search performance, either correction of specific issues, or best practices that might be introduced to ensure future and continued improvement in search engine results as the site content evolves.

This initial review and action plan forms the Primary Optimisation, and this provides a platform upon which any ongoing SEO activity can be based to further to improve the ranking of the site over time through a maintenance programme.

SEO Phase 2 – Visibility Maintenance and Reporting

The purpose of a search engine optimisation maintenance regime is to build upon the initial optimisation. Whilst we would expect the initial optimisation to deliver good search engine positioning once any recommendations have been implemented and the site re-indexed, a regular visibility maintenance regime will allow further improvements to be made through the regular monitoring of results and minor adjustments.

Depending upon your requirements, whilst retained under an SEO maintenance contract we may:

• Conduct visibility assessments covering an agreed list of search terms
• Make recommendations as to any further modifications based upon these results
• Carry out an ongoing programme of page optimisation of deeper pages not covered under the initial programme
• Carry out ad hoc competitor reporting
• Help you establish good link building strategies and carry out link building programmes
• Be available to advise on any search engine marketing related issues or queries

Our aim over the course of the project is to ensure the best possible presence and position in search results on a month-by-month basis.

Why use DVisions for your SEO

Our Ethical SEO Policy

For a free no-obligation initial consultation about how a programme of search engine optimisation might help your web site perform, contact us now.

So why DO you need search engine optimisation?

Consider these statistics:

• 85% of web traffic is driven by the search engines
• 55% of searchers don’t go beyond the first page of search results
• 85% don’t go beyond page 3
• 52% don’t go back from the first site they find

You don't have to be a genius to work out that gaining a good position in search engine results is going to be important if your web site is going to succeed in bringing you new leads and business.

Furthermore, there is one major difference between the internet and virtually every other form of promotional medium, and this difference is that the internet is primarily a reactive rather than proactive medium.

If you consider all the other ways you might be promoting your business: press advertising, direct mail, leafleting, TV, radio, telemarketing, posters, you will find all have a “push” mechanism – you trip over junk mail in the hall, you see posters in shopping centres, trains, buses; turn on the TV or radio and the ads are there, being pushed at you.

In contrast, the web is reactive, involving a "pull" mechanism – people don't just wander past your website, or turn on their computer and find your site there – they will generally only find your website if they come looking for it.

The internet has become the most important single source for companies and individuals alike to find new suppliers of goods and services, and to also to research the background of potential suppliers they find through other media. And as you can see from the statistics above, the search engines (and Google in particular) have come to dominate this process.

This is why a strong search engine presence is a prerequisite for your online marketing strategy to succeed, and search engine optimisation (SEO) a key part of achieving that presence.

How we approach Search Engine Optimisation (SEO)

Why use DVisions for your SEO

Our Ethical SEO Policy

If you want to know more about the why's and wherefore's of search engine optimisation, and how we can help you, why not contact us now.

Search Engine Optimisation (SEO)

Search Engine Optimisation, also commonly known as SEO, is the process of optimising the structure and content of a web site to ensure that the pages rank well for relevant search terms in the natural or "organic" search results. Because this is what brings you "free" traffic it's probably the single most important element of an effective internet presence.

There is little point in having a great website if it is not visible to your customers or potential customers, and SEO helps put your website centre stage. Proper optimisation of your website can pay dividends in the long term as it reduces reliance on increasingly expensive paid search advertising to deliver traffic, yielding a higher number of site visitors at a lower cost per click, and dramatically improving your return on investment.

DVisions has been in the business of search engine optimisation since before the arrival of Google and PageRank, and our continuing impressive results clearly demonstrate that our approach and methodology deliver real long term value to our clients.

So why DO you need search engine optimisation?

Consider these statistics:

• 85% of web traffic is driven by the search engines
• 55% of searchers don’t go beyond the first page of search results
• 85% don’t go beyond page 3
• 52% don’t go back from the first site they find
• 70% of Google users state they prefer to choose natural listing over paid search results

You don't have to be a genius to work out that gaining a good position in natural search results is going to be important if your web site is going to succeed in meeeting your objectives online!

Read more on why you need SEO

Our approach to search engine optimisation (SEO)

Our search engine optimisation programmes are tailored specifically to your needs, and as such there is no completely standard package. However, this is a basic guide as to the methodology of the majority of SEO projects carried out by us.

Read more on our SEO methodology

So why use a professional search engine optimisation consultancy like DVisions?

Mainly because the search engine environment is highly dynamic, and all the major engines are constantly fighting a battle to improve the relevance of their search results for their users.

Each time the search engines modify technology or indexing algorithms, rankings change as web sites dance to the new tune, and a professional search engine optimisation agency will be following and adapting their techniques to those changes.

Read more on why you should use DVisions for your SEO

DVisions commitment to ethical search engine optimisation practices

DVisions is fully committed to adhering to the best practices of search engine optimisation. We do not employ techniques which will bring both ourselves and our clients into disrepute, but focus upon best practice, adhering to the guidelines set by the search engines.

Time has shown that our ethical SEO methodology provides excellent long term results, and is less affected by the efforts of the major search engines to combat "web spam".

Read more on our committment to ethical "white hat" SEO

So What is Search Engine Marketing (SEM)? 

Search Engine Marketing is pretty much "what it says on the tin" - it's all about making sure that your business is gaining exposure in the main search engines.

Over the last few years, competition for position on the web has become ever more fierce, and as a consequence, businesses have had to be smarter about blending search engine optimisation (SEO) with paid search (PPC advertising) to gain the positions they desire. Search Engine Marketing is about creating the right mix to give you the most cost effective and efficient return on your online search marketing investment.

Even in these days of Facebook and other social media, the search engines are still the main sources for sourcing products and services for both businesses and consumers, and that means that if you want your website to work for you, you will need to promote it effectively through the search engines.

We can put together a coordinated search engine marketing campaign for you that will deliver cost effective traffic, so why not call us to find out more.

More about our search engine optimisation services

More about our PPC management services